Akatu Favela Print & Outdoor / Art Direction / Leo Burnett Sao Paulo
Akatu is one of the most influential NGOs in Brazil focused on the Conscious Consumption social movement. They asked us to help them bring attention to Brazil's favelas' poverty and living conditions. As a result, we received a special award from Davos and the United Nations (UN) at The New York Festival. It was displayed in the entrance hall of the UN Headquarters during the World Economic Forum in 2006.
In 2014, Gunn Report named it one of the best print ads in the world in the past 15 years.
