VISA WORLD CUP // FULL CAMPAIGN — .

Visa World Cup Brazil Full Campaign / Art Direction / AlmapBBDO

Visa asked us to spread awareness about Visa's sponsorship of the FIFA World Cup and how using your Visa card can get you to the games in Brazil. As a Brazilian, this was the most sacred duty I could undertake.

Visa World Cup 2014 from KAWA on Vimeo.

And a couple of examples of the promotional campaign for the same assignment:

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